social-media-marketing
-
Tapping into Tears: The Emotional Power of Pet-Centered Content on TikTok and What Brands Can Learn

Imagine scrolling through TikTok videos to be entertained but you found yourself bawling your eyes out instead. On March 15, TikTok user Millier_Archie posted a slideshow featuring her dog named Rooster. It contained 19 photos with captions from the dog’s point of view, with one saying “these were the best 28 days of my life.” Continue reading
